Apple Strikes Back at Google and Samsung

– No More YouTube on iOS Devices

– Fewer Displays to Come from Samsung

Apple’s three main rivals are: – Google for copying its iOS software in developing Android during a period when Google’s chairman was on Apple’s board of directors – Samsung for allegedly copying its smartphone hardware designs – Long-time rival Microsoft, a rivalry that will be made more intense by Microsoft launching its own line of tablets.

Apple took steps this week to set back two of its rivals. 1. Apple’s next version of iOS, due out in the autumn, will not include a pre-packaged app for Google’s YouTube, which has appeared on Apple devices since 2007. Apple previously ditched Google’s mapping software from iOS. Apple said its license for the YouTube app had expired and that users of iOS products would have to access YouTube with a browser. Apple did not say whether the YouTube app would also disappear from Apple TV adapters.

Apple said, “Our license to include the YouTube app in iOS has ended. Customers can use YouTube in the Safari browser and Google is working on a new YouTube app to be on the app store.”

Relations between Apple and Google are increasingly tense because of Google’s move into smartphones. The then Apple CEO Steve Jobs found out in 2007 that the then Apple board member and Google CEO Eric Schmidt planned to put Google in the smartphone business in competition against Apple. In November 2007, Google announced the Open Handset Alliance for developers of Android smartphones. In August of 2009 Schmidt left Apple’s board of directors, but neither Apple nor Schmidt ever said why. Jobs told his biographer shortly before he died that Apple would “destroy Android.”

2. Apple, which is Samsung’s biggest customer, has reportedly reduced its orders for display panes from Samsung and will buy more of them from South Korea-based LG Displays and the financially-troubled, Japanese display maker Sharp. Digitimes said that Apple’s display makers would ship Apple 19.5 million iPad display panels in Q3 2012, including displays for the iPad 2 and the new iPad. That’s up 2.6% from 19 million in the second-quarter.

It said Apple is “decreasing the proportion of total shipments of iPad panels from Samsung Electronics and increasing those from Sharp and LG Display.”

Apple and Samsung are currently engaged in numerous lawsuits against each other around the world. The most noticeable is the one in the States in which Apple wants $2.5 billion in damages from Samsung for violating Apple’s patents.

3. Watch out Microsoft! You could be next. However, Microsoft could probably inflict more financial damage on Apple than vice versa. Apple’s best chance for selling more Macs to businesses rests on Microsoft continuing to make its Office Suite available on Macs. It is not available on iPads and will probably never be.

About the Author

The Online Reporter is the weekly subscription-based strategy bulletin about the enabling technologies of broadband, Wi-Fi, HDR, home networks, UHD 4K TV & OTT services; identifying trends in the Digital Media space. Only a fraction of our material here is published here. To see 4 free copies, follow the links above or go to

Be the first to comment on "Apple Strikes Back at Google and Samsung"

Leave a comment

Your email address will not be published.