70% of French Viewers Have Access to Connected TVs
Despite analysts’ talk a year ago that smart TVs were an
American-only phenomena, a survey of 2,000 broadband users,
conducted by the CSA Institute and NPA Council found that 70%
of French viewers had access to Internet-enabled TV services,
using either an STB, a smart TV, a gaming console or Blu-ray
player. The number of people aware of smart TVs also increased
16% over the last year to reach 61% of survey respondents.
Seventy-six percent of respondents indicated they also use a
second screen device while watching TV, with 46% using that
device in relation to a TV program.