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Rider Research's Publications
Three Reasons Why You and Your Key Management
Should Review The Online Reporter Every Week
- No ads. No ads mean no distractions for the reader and also
that no special interests are being served. In a world
where there the lines between ads and editorial are
increasingly blurred, we serve no vested interest except
our readers'. You may not like or agree with everything we
say, but you have our assurance that we are paid by no one
except our readers. That's an assurance that's worth paying
for.
- Analysis. Our business experience and knowledge of the industry's
history provides the ability to analyze events. From time
to time we make a prediction or two - trends relating to
industry changes, not how many widgets are going to be sold
three years out.
- Perspective. Intel's legendary Andy Grove used to chide the press for
its lack of knowledge of the industry's history, which
caused reporters to not be able to make sense of things.
We didn't fall off the cabbage truck yesterday, as the Germans
say. Everyday is not a whole new day; it is a continuation of
what's already happened. We go back 10 years in this
industry.
- A fourth reason - we love this stuff. Let's face it, anyone can tell
from reading the newsletter that we love this digital
media industry and its players. We love finding and
reporting on the start-ups, the players' foibles, the
new ventures, the odd bedfellows, the successes and
everything else about it. When we're not writing, we're
reading - reading more publications and Web sites and
e-mails than any of our readers can ever have time for
- and talking to the industry's movers and shakers about
their companies and where things are headed.
Like one fellow said, we love this so much we'd do it even if we weren't paid for it. However, since our family
and financial obligations won't let us do it for free, we ask that you subscribe. The $595 subscription is a
pittance.
The $595 annual fee will be the best money you'll spend this year on industry research.
Strategic Reports
Rider Research's strategic reports are - in a word - "user-friendly",
which is why readers love it. It's concise, easy-to-read and
to the point -- without sacrificing any of the meat.
The industry is facing a serious information glut. There's
no possible way any of us can read the mass of periodicals that
cross our desks and overflow our in-baskets -- and still do
the job we're paid to do.
And yet it's equally true that information is absolutely essential
to our jobs and the success of our companies.
Our newsweeklies attempt and we think succeed in straddling
this contradiction.
They respect executive, analyst and sales time. It's meant
for busy people. It tells them what's happening -- and what
probably will happen -- in concise accessible digestible doses,
providing details and information they can't get elsewhere.
And it tells them what they need to know on a weekly basis --
again something they can't get elsewhere, a mighty important
point considering how the business is exploding all around us.
In a word, Rider Research newsletters are not ordinary publications. They're
strategic weapons.
Our readers, who number in the thousands -- and, even if we
do brag a bit, include the most influential folks in the business
-- tell us that Rider Research's newsletters give them a competitive edge,
helping them spot opportunities while they're still opportunities,
make decisions and avoid some of the pitfalls. They like it
because it makes them money.
Having said that -- and considering the strategic importance
and investment your company has made -- it seems eminently desirable
for you to become a corporate reader of Rider Research
newsletters.
An electronic subscription increases the information's currency
-- and hence your competitive edge. Your folks will know things
on Friday and have the weekend to plan -- and act -- while other
people won't find out what's going on until Monday at the earliest.
- - - - - - - - -
THE
online
REPORTER
provides the world's digital media industry with strategic
reports and analysis. It reports on all the power struggles that have been
unleashed. It is pledged to fact and fair comment.
THE
online
REPORTER
focuses on:
The Media Giants vs. the Technology Behemoths
Copyright, Intellectual Property and Patent Issues
The Merging of PCs and Home Entertainment
Internet Music and Movie Providers
Peer-to-Peer Networks
Digital Media Startups
Content Delivery Technology
Growth of Broadband
Industry Alliances and Schisms
Forecasts and Market Research
Enabling Technologies
Industry Standards and Formats
Encryption, Security and Privacy Technologies
Wins, Losses and Rain-outs
If ever that overused phrase "paradigm
shift" was apt, it's now, about the
Digital Media industry. There's not a
company in the industry that's not
worried about where it'll still be standing
after the deluge - and that goes for leaders
like AOL Time Warner as well as that feared
monolith Microsoft.
Its format is concise and pointed, its style
a touch brash and, with any luck, a bit
controversial. Its object is to break the
stories that give its readers the real inside
track. It is pledged to fact and fair
comment.
Where the media and technologies meet for digital media
- - - - - - - - -
What makes us unique is our intelligence. The intelligence comes from:
* The best reporters in the industry. We get the story behind the story.
* A perspective that comes from the years we've been in this industry. We don’t just rewrite
press releases.
* Contacts at the highest level of every company in the industry. We've even been accused of
having bugs in the boardrooms.
* We work harder. We have a proven track record. No other newsweekly breaks more news.
Every week. Week after week.
* A fierce dedication to reporting the facts. We get it right the first time - our accuracy rate is
unchallenged.
Subscribe now and start getting your own weekly intelligence reports directly from the battlefront.
Rider Research
13188 Perkins Road; Baton Rouge, LA 70810 USA
225-769-7130; Fax 1-225-769-7166
Subscriptions: paperboy@riderresearch.com
Send press releases to: news@riderresearch.com
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