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NEW REPORT: INTERNET VIDEO

Internet Video Is Coming To A Living Room Near You

Will it come through a set-top box or be embedded in every TV set? 

New: "Internet Video Comes to TV Sets: Set-top Boxes or Embedded in the TV, Version 4" of the "Over-the-Top" Video Delivery Report Is Available Now.

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The suspense is over about whether Internet delivered videos will be watched on TV sets.

The evidence is everywhere as shown from intelligence, data and analysis from this "Internet Video Is Coming to TV Sets Version 4" survey.

The report includes the following:
1. A study of the players and content companies with descriptions and analysis of their offerings.
2. A survey of delivery methods and content.
3. How money is being made at every level from innovations within the current market.

The "Internet Video Is Coming to TV Sets Version v4" report is about "over-the-top" video delivery that threatens to disrupt the traditional TV and movie industry because it delivers direct to the living room, bypassing existing distribution such as pay-TV, DVDs and local TV stations.

Who should read it? Pay-TV companies including cable, satellite and telcos, movie and TV studios, TV networks, makers of set-top boxes and the infrastructure that delivers video to the home, local TV stations, financial analysts and industry consultants.

Among some of the trends highlighted in this study:
* By year end, every major manufacturer of TV sets, including Samsung, LG, Panasonic, Sony & Vizio, will have a model both with Internet connectivity and access to onlines video and social services like Yahoo Widgets.

* Online video services are scrambling to get their services included on every TV set and on all digital media adapters, Netflix is looking increasingly like a market leader.

* A market of millions for digital media adapters as consumers who have already upgraded to HDTVs are too early to get ones with Internet connectivity. In terms of installed base of potential users, Microsoft has the lead with  Xbox 360 and Live users

* Free online TV shows from such services as Hulu.com, CBS, BBC and the UK's Channel 4 are spreading.  Cable companies like Comcast and Time Warner are testing "TV Everywhere". Key to the testing is the ability to authenticate that the person logging in is in fact a pay-TV subscriber.

The only remaining questions, other than who will win market share, is how will consumers react. Preliminary evidence indicates that people are watching more online videos than ever before. Amazingly there's been little decline in viewing traditional TV network shows but that could change once people are able to watch online videos on their TV sets.

Pricing:
Single reader license                $129
License for 2-3 readers            $325
License for 4-5 readers            $519
License for 6-10 readers          $645
License for 11-25 readers        $870
For more than 25 readers, please write: reports@riderresearch.com

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